This column is not a marketing column. It is based on my new book, The Courage to be Profitable, Get and Stay Profitable in Less than 30 Minutes a Month." The financial segment of your business is important. Enjoy this diversion from marketing topics - I hope that it helps you get and stay profitable!
People are reticent to try new things, given the current economic climate. Instead, they’re relying on what they know and people they trust for advice when they need home maintenance or repair. As a result, one of the best ways to grow your business in 2009 is through client referrals.