A talk with the
founder of the Radiant Panel Association.
The Loveland, Colo.-based Radiant Panel Association was established in
1994, but its roots go back several years and incarnations. Executive director
Larry Drake saw the writing on the soon-to-be hydronically heated wall back in
the late 1980s, while working for a manufacturer.
“A number of manufacturers
got together and formed the Hydronic Radiant Heating Association. And that
organization kind of struggled along for four or five years,” said Drake. “I
was actually president at the time we determined that the industry wasn’t
really ready for it yet, and we then merged with the Hydronics Institute. It
became a radiant heating division of the Hydronics Institute. And we did that
for about three or four years.” Drake said the industry was fairly small then
and not getting much respect. “The hydronics industry looked at the radiant
people as kind of an unwanted stepchild at that time. In fact, boiler
manufacturers wouldn’t warranty their boilers if they were equipped with
radiant systems.”
After a few unproductive
years at the Institute, Drake, by then working as a consultant, got together
with several companies and manufacturers of radiant systems, to finance a study
of the feasibility of starting a new, more inclusive organization. The results
were encouraging and the Radiant Panel Association was born.
Evolving Goals
Drake’s duties vary widely now but his goal originally was just to get the
group up and running and to foster some internal cooperation. “The industry was
kind of really disjointed and there was a lot of controversy going on,”
remembered Drake. “In fact, it was at a point where we were losing more
business than we were gaining because…the competition was not real clean. The
homeowner would be interested in radiant and they’d talk to one company and
that company would tell the homeowner how terrible everybody else’s product was
and they’d say ‘well, since I don’t know who to trust, I’ll just stick with
forced air.’”
Over the next two years, the
group put together radiant guidelines for the design and installation of
radiant heating and cooling systems, which Drake considered one of RPA’s first
major accomplishments. “We had a roomful of people and they were there mostly
to protect their interests. And by the time we were done, we had a roomful of
people working together to come up with a good set of guidelines. That was a
real turning point for the industry.” With that completed, Drake’s role changed
to one of educator.
“Radiant Experts Found Here,”
announces
RadiantPanelAssociation.org. About
850 companies’ worth, Drake estimated. Membership is open to contractors,
distributors, reps, architects and engineers, as well as manufacturers. The
site offers information under the headings, “Education,” “Certification,” and
“Installation.”
Getting the Word Out
“We have a core group of contractors who are really radiant aficionados, I
guess you could say.” Drake said, adding, the biggest challenge continues to be
one of education. “A large number of systems are being installed by plumbers or
mechanical contractors that maybe do one or two systems a year and haven’t
really gotten the training. They’re just kind of winging it. And so our
number-one challenge is to educate those people.”
RPA courses focus exclusively
on radiant heating. Drake said classes address the many ways radiant is used to
distribute heat, but don’t teach basic hydronics. “We assume people have that
knowledge when they come to our course.” The Association offers three kinds of
training: off-site schools, company sponsored classes and online courses. “We
have live online classes and recorded online classes. Or you can order the home
study kit that’s got courses on CD. What we call Radiant Basics right now—there’s
a 14 section course, so it’s basically 14 hours,” Drake said. “Then we have an
advanced course which we call Radiant Precision. That one is nine hours of
training.”
Drake admitted it’s taken a
while for the two-year-old online program to catch on. “It’s really quite easy
to take, but a lot of people just aren’t computer savvy.”
Which
leads to RPA’s other big challenge: to expand the educated and trained
contractor base. “Because there’s far more business out there than we have
contractors available to do the business,” noted Drake. “We get calls all the
time from homeowners that would like to put in radiant heating but they either
can’t find somebody that’s trained to do it or they find one contractor in the
area and he’s so busy that he’s charging accordingly because he’s getting so
much work.” Drake is returning a function to the Web site that can search for
local RPA members.
Teaming Up
What’s next for the RPA? More collaboration— this
time with other trade organizations. Drake said in the last few years, things
have really started to open up. “We can work with other organizations to
provide them the proper training resources [rather than] them having to
reinvent the wheel.” Through this kind
of partnership, members can receive the radiant training from RPA and be
redirected for other subjects to the appropriate organization.
The
Association is just finishing up a rewrite of its Radiant Precision course and
book and by next spring expects to update its Radiant Basics class.
The Web site’s member
search button isn’t the only thing making a comeback. RPA’s recently dormant
annual convention, Radiant Exposition, or REX, returned this year as well.
According to Drake, “We had combined with PHCC and ASA and CIPH in putting on
the ISH show. That’s a pretty good-sized show but it didn’t serve our members
well.”
Drake said RPA will continue to support that show, “but our members also
wanted the intimacy and the focus of a radiant show which we haven’t done for a
number of years because of ISH. But this year we brought it back.” The
conference and trade show were held August 22-24, 2007 in Hartford, Conn.
The next REX will take place in Schaumburg,
Ill., August 13-15, 2008.