If you take a look at the print edition of Reeves
Journal, you’ll see a shaded box on the right-hand side of this page where this
column regularly appears. In magazine and newspaper production lingo, that
would be known as "the masthead."
Every month we
run a list of names, addresses, phone numbers and e-mail addresses for everyone
who makes this magazine tick-everyone from the presidents and corporate
directors of our parent company, BNP Media,
right on down the line to me.
As you can
see, it takes the involvement of a cubic ton of people to get this magazine out
the door and through the mail to you each month. But there are a lot of people
whose names you won't see listed in the masthead who also have an important
role in shaping Reeves Journal's print and online content. In fact, it could be
very easily argued that those names missing from the masthead are far more
important than anyone who actually works here.
Those names
are the names of all 13,500 or so of our contractor readers-the business owners
and technicians who subscribe to our magazine and read our articles every month
and patronize our advertisers and buy their products.
But, just as
"Business News Publishing Co." recently became "BNP
Media" to more accurately reflect its ever-increasing development of
online as well as print products, "Reeves Journal readers" ought to
consider becoming "Reeves Journal participants" instead.
The point I'm trying to make is that we need
to hear from you. Call us. E-mail us. Let us know how we're doing, what you
like about the magazine and its ancillary products, what you don't like, or
even just to say hello and let us know what's happening in your neck of the
woods.
Once before, I
asked for our readers to step up to the plate and get in touch with us
regarding any interesting projects they had going or were soon to be starting.
The response was terrific. I'd like to put out that call again. Now is your
chance to blow your own horn a little bit and show the contractors in the 14
Western states what your business is about and to share how you're achieving
success.
Now, I know
the type over there in the masthead is pretty small so, just for the record, my
phone number is (949) 830-0881
ext. 3933 and my e-mail address is jack@reevesjournal.com. I will welcome your
calls or e-mails and the opportunity to talk with you regarding anything that
may be on your mind as far as the plumbing industry goes. The lines are open.
Give me a call sometime.<p>